An elevated bounce rate should be of grave concern. Often caused by inaccessible content or poor user experiences, high bounce rates should not be taken for granted. Easy navigation and content that engages customers will help lower bounce rates, leading to increased sales for the hotel and ultimately brand formation. 1. Make it easy to […]
Read MoreInitial impressions of your hotel can often be formed based on what potential guests find on its website, so it is vital that your ‘About Us’ page be eye-catching and inviting in order to entice potential guests and book them as quickly as possible. Use beautiful images and video to showcase your property. Strategically placed […]
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